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Vegetables in Action – Broccoli

Vegetables in Action - Broccoli

What do kale, cabbage, broccoli, cauliflower, and Brussels sprouts have in common? They can be considered cousins, because they all belong to a genus of plants in the mustard family known as “Brassica”.

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As far back as 10,000 years ago, different traits in the plant were targeted by humans, leading to the breeding of many vegetables we’re familiar with today, including broccoli. The most familiar type of broccoli is Calabrese, known to most simply as broccoli. It gets its name after the region of Calabria in Italy. However, the broccoli in your plate today was likely grown in California – where 90% of America’s broccoli is produced.

At Monsanto, we are developing products that are designed to bring benefits to growers and offer great-tasting, more appealing products for consumers. One of them is Beneforté® broccoli.

Beneforté® broccoli is the result of cross pollination and selection, combining the best attributes of commercial broccoli with a wild variety found in southern Italy that features a unique, increased ability to produce the phytonutrient glucoraphanin.

Each serving of Beneforté® broccoli contains at least two times the amount of the phytonutrient glucoraphanin as a serving of other leading broccoli varieties when produced under similar growing conditions. Glucoraphanin boosts the body’s antioxidant enzyme levels.

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